Having broken ground on its new pilot facility in central London, Hoxton Farms, a start-up specializing in cultured animal fat, is making strides in changing the way in which animal fat is produced and consumed. Targeting flexitarians, the company is eyeing opportunities within plant-based sectors as it hopes to “move people away from traditional animal farming.”
FoodIngredientsFirst caught up with company co-founder Ed Steele, who tells us how his background of mathematical modeling and love of food ushered him in the direction of processing alternative meat fats.
“In 2022, myself and co-founder Max Jamilly set up Hoxton Farms with this fundamental philosophy that the traditional meat industry is broken,” he explains. “Of course, the plant-based industry is notable, but we believe that plant-based meat isn’t good enough yet, and still isn’t. That’s because it’s missing one key ingredient: fat.”
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