Ten years ago most UK restaurants would have just one, lonely vegetarian offering on the menu. More than likely it would be the humble mushroom risotto. Meat-free substitutes in supermarkets were a rarity, tofu wasn’t something you’d find at your local Sainsbury’s and vegetarianism as a whole was still considered relatively fringe.
Heura convinces “meat-heavy” Spanish to try plant-based alternatives like slaughter-free chorizo
Spanish meat alternatives brand Heura has more than doubled the number of households that consume its plant-based products compared to the same period of last year.











