The cost of plant-based meat is projected to reach parity with conventional animal meat by 2023, according to new information from nonprofit organization Good Food Institute (GFI). Achieving price parity is vital for mainstream adoption because consumers are more likely to try a new plant-based option that is not much more expensive than its animal-based counterpart.
How Patent Protection Can Secure the Future of Alt Meat
The market opportunity for meat alternatives, both plant-based and cell-based, is huge and growing. According to Statista, the UK market for such products is the largest in Europe and valued at over...