By Edward Waddell
A new survey, commissioned from YouGov by the Vegetarian Society, has found that over half of young adults agree they would choose to eat more sustainably if carbon footprint labelling was included on food packaging
With the Government committed to reducing UK greenhouse gas emissions by almost 80% by 2035, these findings suggest that carbon footprint labelling could play a ‘key role’ in reducing the consumption of higher carbon foods such as beef and lamb.
According to the survey over one in three adults (37%) aged 55-year-old agreed they would also choose to eat more sustainably if given more information on menus.
Richard McIlwain, chief executive of the Vegetarian Society, said: “Carbon footprint labelling could be a game changer in the fight against climate change and it is heartening to see that so many young people are eager to make sustainable choices.
“We are therefore calling on Government and food manufacturers to act urgently in rolling out clear carbon labelling on food packaging. And the survey could not be more timely, coinciding as it does with this year’s National Vegetarian Week (15-21 May), with thousands of people across the UK signing up to try great tasting, low carbon veggie and plant-based foods.”
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