The Herbivorous Butcher: “Learn Everything You Can About Your Product and Stand Behind It”
The Herbivorous Butcher of Minneapolis consists of Kale and Aubry Walch who together opened one of the very first fully plant-based butcher shops way back in 2014.
The brother and sister duo became known to many of us outside of the USA when in 2021 they won the rights to use the phrase “vegan butcher” following a court battle with Nestle, thus gaining worldwide press coverage and a place in the hearts of vegans, especially in their home state where THB has gone from strength to strength, going on to found an animal sanctuary as well as a vegan fried chicken concept, Herbie Butcher’s Fried Chicken.
We caught up with Aubry to hear more about the siblings’ story and a teeny hint about plans for 2023.
** You can read the full text on vegconomist**